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The Rule of Three. How to look and sound better in virtual meetings.

Written by: Tim McCleary

There's a design principle known as the "Rule of Three." It suggests that items grouped in threes are more appealing to the eye. This is also an easy way to remember that there are three items that can vastly improve how you look and sound in virtual meetings and events.

The Rule of Three. How to look and sound better in virtual meetings.2023-08-28T05:03:46+00:00

Design for impact.

Written by: Urban Emu

More often than not, when a visitor lands on a website, they immediately have a visceral reaction – love it or leave it.

Design for impact.2023-08-26T06:05:32+00:00

The link between user experience and return on investment

Written by: Urban Emu

User Experience (“UX”) is a term that describes design strategies that create the best possible experience for the customer such as on a website, in a mobile app, in a vehicle, or throughout the e-commerce checkout process.

The link between user experience and return on investment2023-08-26T06:06:10+00:00

What you need to know about 508 Compliance as a designer or project lead

Written by: Urban Emu

Why is 508 Compliance important? If you’ve taken a ride on a bus or looked for a place to park in front of your local grocery store, you know that there are accommodations made for people with disabilities. The same holds true for people with disabilities when navigating their digital life on federal websites and applications.

What you need to know about 508 Compliance as a designer or project lead2023-08-26T06:07:50+00:00

Why human-centered design?

Written by: Hayden Lausell

There are many ways to go about designing a product that could revolutionize your industry. Still, the design process is essential when it comes to how successful your product will be.

Why human-centered design?2022-12-01T19:29:54+00:00

Heuristic evaluation and its impact on user experience

Written by: Sarah Romeo

Even if you don’t work in the world of design, it’s possible that you’ve heard the term user experience (UX.) Lately, there has been a lot of buzz about UX and how its practices can help build better websites, apps, branding, products, and more.

Heuristic evaluation and its impact on user experience2022-12-01T19:53:24+00:00

How Amazon is changing the “Customer Experience”

Written by: Hayden Lausell

Amazon recently opened a modern-day grocery store to the public in Seattle, Washington, where grocery shopping is as easy as download, shop, and go. That’s it! Amazon Go is making it possible for shoppers to not hate (maybe even love) the food store experience.

How Amazon is changing the “Customer Experience”2022-12-01T20:05:20+00:00

Creating connections: UX and public relations

Written by: Urban Emu

The value of user experience (UX) design isn't confined to digital products, though technology is where the practice gained prominence. The most successful business enterprises are integrating UX along the line, and public relations and communications are no exception.

Creating connections: UX and public relations2022-12-01T20:08:40+00:00

“The shortest distance between two people is a story.”

Written by: Tim McCleary

Once upon a time… That’s a phrase that takes us back to our childhood. It filled us with anticipation. We knew when we heard it, a story was about to unfold. I recently heard the quote: “The shortest distance between two people is a story.”

“The shortest distance between two people is a story.”2022-12-01T20:23:18+00:00