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The Involvement Practice (now part of Urban Emu)

Written by: Tim McCleary

My team and I have spent the past 15 years dedicating our work to activating change within organizations ranging from public companies of 300,000 employees to non-profits with a staff of 10.

The Involvement Practice (now part of Urban Emu)2022-09-15T19:54:51+00:00

Why UI & UX design are critical for your startup

Written by: Urban Emu

Many startups struggle to create an effective online presence, especially when multiple competitors dominate their niche. That’s where good User Interface (UI) and User Experience (UX) design comes in.

Why UI & UX design are critical for your startup2022-09-15T20:48:29+00:00

Design for impact.

Written by: Urban Emu

More often than not, when a visitor lands on a website, they immediately have a visceral reaction – love it or leave it.

Design for impact.2022-09-15T20:54:11+00:00

The link between user experience and return on investment

Written by: Urban Emu

User Experience (“UX”) is a term that describes design strategies that create the best possible experience for the customer such as on a website, in a mobile app, in a vehicle, or throughout the e-commerce checkout process.

The link between user experience and return on investment2022-09-15T20:56:48+00:00

What you need to know about 508 Compliance as a designer or project lead

Written by: Urban Emu

Why is 508 Compliance important? If you’ve taken a ride on a bus or looked for a place to park in front of your local grocery store, you know that there are accommodations made for people with disabilities. The same holds true for people with disabilities when navigating their digital life on federal websites and applications.

What you need to know about 508 Compliance as a designer or project lead2022-09-15T20:59:20+00:00

Why human-centered design?

Written by: Hayden Lausell

There are many ways to go about designing a product that could revolutionize your industry. Still, the design process is essential when it comes to how successful your product will be.

Why human-centered design?2022-09-15T21:03:30+00:00

Heuristic evaluation and its impact on user experience

Written by: Sarah Romeo

Even if you don’t work in the world of design, it’s possible that you’ve heard the term user experience (UX.) Lately, there has been a lot of buzz about UX and how its practices can help build better websites, apps, branding, products, and more.

Heuristic evaluation and its impact on user experience2022-09-15T21:06:12+00:00