Design for Impact

More often than not, when a visitor lands on a website, they immediately have a visceral reaction – love it or leave it.

Design for Impact2021-03-04T03:16:25+00:00

The Link Between User Experience and Return on Investment

User Experience (“UX”) is a term that describes design strategies that create the best possible experience for the customer such as on a website, in a mobile app, in a vehicle, or throughout the e-commerce checkout process.

The Link Between User Experience and Return on Investment2021-03-04T03:04:36+00:00

Why Human-Centered Design?

Written by: Hayden Lausell

There are many ways to go about designing a product that could revolutionize your industry. Still, the design process is essential when it comes to how successful your product will be.

Why Human-Centered Design?2020-06-16T03:38:00+00:00

How Amazon is Changing the “Customer Experience”

Written by: Hayden Lausell

Grocery shopping can be a hassle, but a necessary evil at that. Long checkout lines are bothersome, and when you shop on an empty stomach (guilty), they feel about 100 times longer.

How Amazon is Changing the “Customer Experience”2020-06-16T03:13:50+00:00

Creating Connections: UX and Public Relations

Written by: Urban Emu

he value of user experience (UX) design isn’t confined to digital products, though technology is where the practice gained prominence.

Creating Connections: UX and Public Relations2020-06-16T03:26:00+00:00

Double Diamond Design Process

Written by: Daria Vander May

When it comes to product development, there is an important distinction you need to make: either design the “right” product, or design products right.

Double Diamond Design Process2020-06-16T03:12:25+00:00