The Significance of Cultural and Social Factors in Experience Design

Written by: Patrick Kesler

In an increasingly interconnected world, experience design has evolved from a mere aesthetic endeavor to a complex discipline that demands a deep understanding of cultural and social factors.

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Why UI & UX design are critical for your startup

Written by: Urban Emu

Many startups struggle to create an effective online presence, especially when multiple competitors dominate their niche. That’s where good User Interface (UI) and User Experience (UX) design comes in.

Design for impact.

Written by: Urban Emu

More often than not, when a visitor lands on a website, they immediately have a visceral reaction – love it or leave it.

The link between user experience and return on investment

Written by: Urban Emu

User Experience (“UX”) is a term that describes design strategies that create the best possible experience for the customer such as on a website, in a mobile app, in a vehicle, or throughout the e-commerce checkout process.

What you need to know about 508 Compliance as a designer or project lead

Written by: Urban Emu

Why is 508 Compliance important? If you’ve taken a ride on a bus or looked for a place to park in front of your local grocery store, you know that there are accommodations made for people with disabilities. The same holds true for people with disabilities when navigating their digital life on federal websites and applications.

Why human-centered design?

Written by: Hayden Lausell

There are many ways to go about designing a product that could revolutionize your industry. Still, the design process is essential when it comes to how successful your product will be.

Heuristic evaluation and its impact on user experience

Written by: Sarah Romeo

Even if you don’t work in the world of design, it’s possible that you’ve heard the term user experience (UX.) Lately, there has been a lot of buzz about UX and how its practices can help build better websites, apps, branding, products, and more.

How Amazon is changing the “Customer Experience”

Written by: Hayden Lausell

Amazon recently opened a modern-day grocery store to the public in Seattle, Washington, where grocery shopping is as easy as download, shop, and go. That’s it! Amazon Go is making it possible for shoppers to not hate (maybe even love) the food store experience.

Creating connections: UX and public relations

Written by: Urban Emu

The value of user experience (UX) design isn't confined to digital products, though technology is where the practice gained prominence. The most successful business enterprises are integrating UX along the line, and public relations and communications are no exception.

Top three trends in predictive analytics in 2019

Written by: Urban Emu

You've heard about the Internet of Things (IoT). Yet, less talked about is the power of predictive analytics and how it can drive user experience (UX) across multiple channels. In 2019, we'll see the rise of technological complexity. The right user experience can simplify that complexity.

A look forward at personalized digital design trends

Written by: Urban Emu

Given that we live in a world in which finding ways to cater to customers is vital to the success of your business, UX design is a forward-thinking way to attract and maintain your customers. Let's take a look at how UX design is helping to pave the way for other innovative digital products.

Double diamond design process

Written by: Daria Vander May

When it comes to product development, there is an important distinction you need to make: either design the “right” product, or design products right. In a day and age where consumers have nearly limitless access to goods on the market, it falls on the user experience designer to design something that will stand out.

One Smart Move: Hire a UX Team

Written by: Urban Emu

Does it work for the user? That’s the most important question a designer asks. Your business can’t achieve its goals if people struggle to use the product.

Why it’s time to focus on customer experience

Written by: Urban Emu

In the past, it was enough for companies to design great products to bring in customers. The concept was simple: you create something great and give people access to it — and they're going to want to buy it. Times have changed.

The future of UX design

Written by: Urban Emu

In the future, almost every device will be smart. We’ve already seen a huge proliferation of smart devices – from smart printers to smart refrigerators, as part of the Internet of Things (IoT) trend. So, what's around the corner?

The impact of user experience, today and tomorrow

Written by: Urban Emu

User experience happens whether we do anything or not. Both good and bad user experiences result from some effort at shaping the initial experience; however, the chances of having a positive user experience are definitely increased with the right efforts.

Contact Us

Urban Emu is an experience agency proudly driven by a singular mission: to transform the way humans live. We achieve this through a powerful fusion of design, technology, and communications, creating unparalleled online and offline experiences.

We love to hear about ideas big or small. Please don’t hesitate to get in touch with us regarding your project.

Email: hello@urbanemu.com